In addition to the age-old remit of media liaison, influencer engagement and crisis management, Public Relations has evolved to incorporate the growth of digital media; the social networking marketplace, the blogosphere and the rise of Smartphone technology.
We have the ability to engage and connect with key stakeholders and audiences through multiple channels and voices in ways that have not been possible before – ensuring that we’re always part of the ‘always on’ conversation. That's why, at MSL London, digital is at the heart of everything we do. We believe that, today, the role of public relations is to help our clients build and protect their reputation through influencer and community driven dialogue. Our services include:
- Social Media Listening & Analysis
- Social Engagement Blueprint Development
- Influencer Engagement/Community Management
- Online Reputation Management
- Measurement & Evaluation
We also work with clients to engage with influencers and communities via innovative, brand relevant content developed through our content division, MSL Studio. This includes:
- Facebook Page/Application Development
- Facebook/Google Advertising
- Viral Video Creation/Seeding
- SEO
- Mobile Application Development
Talk to us now: Gareth Davies, Head of Digital, +44(0)20 7878 3295 or gareth.davies@mslgroup.com