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MS&L London Nominated for the PMEA Best OTC Marketing award for Nicotinell
Sep 24 2009
MS&L London has been nominated for a Pharmaceutical Marketing Effectiveness Award. The agency has been short-listed for Best OTC Marketing award for its Nicotinell (Novartis) - Football League Promotion. The winners will be announced on Thursday 26th November at a black-tie ceremony.
Nicotinell, one of the UK’s leading nicotine replacement therapy brands, negotiated a ground breaking two year sponsorship of the English Football League to become its official smoke-free partner.
This project has already won an MS&L Excellence Award (internal) for the Consumer category earlier this year.
The team in London is: Director: Sarah Winterbottom, Account Director: Sofie Bennett-Baggs and Account Manager: Amy Puttick.
The Pharmaceutical Marketing Effectiveness Awards (PMEA) are considered “the one to win” by many pharmaceutical industry professionals. The PMEA scheme is unique in being the only awards initiative to recognise and reward true marketing effectiveness within the UK and European pharmaceutical industry.
